Midtown Miami is getting a full neighborhood grocery store with a kitchen run by one of the city's few Michelin-starred restaurant teams. Wilder Market & Kitchen is set to open this fall at 3250 NE 1st Ave., and Major Food Group, the company behind Carbone, has signed on as a founding investor.

What Wilder actually is

Wilder bills itself as Miami's new neighborhood market, and the important word is full. This is not a gourmet shop with a few shelves of olive oil. According to the market's own site, the store will carry locally grown produce, everyday groceries and household essentials, a cafe and a counter of prepared foods. The pitch is that you can stop in for morning coffee and the week's staples, meet a friend for lunch, or grab dinner on the way home, all in one place on NE 1st Avenue.

That matters in Midtown. The neighborhood between Wynwood and the Design District has filled with apartment towers over the past decade, and residents have long had to choose between big-box convenience and a scattering of specialty shops. A walkable, chef-driven grocery store aimed at daily routines, not occasional splurges, fills a real gap.

The kitchen comes from Los Félix's team

Wilder's prepared foods and beverage program is being developed by Grassfed Culture Hospitality, the group the market names on its company page as its culinary partner. Grassfed Culture is the restaurant group behind Los Félix in Coconut Grove and Krüs Kitchen. Its own site lists Los Félix as a Michelin star holder every year from 2022 through 2026 and as a Michelin Green Star recipient in 2024 and 2025, with Krüs Kitchen also earning the Green Star in both of those years. The Michelin Guide listing places Los Félix at 3413 Main Highway, where it cooks regional Mexican food.

The Green Star is the detail worth noticing. Michelin awards it to restaurants for sustainable practices, and that thinking runs straight through Wilder's concept. Getting a kitchen with that track record to cook the grab-and-go dinners at your corner grocery is not something Miami shoppers have had before.

Major Food Group's first bet on a grocery

Wilder's company page says Major Food Group is joining as a founding investor and strategic advisor. Readers know the group from Carbone, Sadelle's and Dirty French, and from the way it has reshaped Miami's dining scene in recent years. Backing someone else's neighborhood grocery store is a different move entirely, and it puts a familiar name behind an untested Midtown idea.

A Miami mom built it

Wilder was started by Danielle Axman, a Miami local. In a post introducing the market on Wilder's company page, she explains that becoming a mother sharpened her questions about where everyday food comes from and what goes into it, and that she decided to build the store she wanted to shop in. The company describes its mission as rebuilding trust in the food system one neighborhood at a time.

The Wilder Standard

Everything on the shelves and in the kitchen is meant to pass what the market calls the Wilder Standard. The market says the framework puts ingredient quality, responsible production and labor practices, and environmental health first, and that it was developed alongside independent experts. Axman's introduction credits the research team at the Environmental Working Group, the nonprofit known for its consumer guides to produce and personal care products, as one of those advisers.

The store describes the result as a cross between three things: the freshness of a farmers market, the convenience of a regular grocery store and the cooking of a chef-run kitchen. Whether it lands that balance will come down to everyday prices and selection, which Wilder has not published yet.

Local producers are invited in

Wilder is also actively looking for makers. Its site invites food producers who think their goods belong on its shelves to reach out through an online form, and the market makes clear it is selective about what it stocks. For South Florida farms, bakers and small brands, a new independent grocery in a dense neighborhood is a rare opening, and shoppers may find names on the shelves that they have only seen at weekend markets.

How to keep track

Wilder Market & Kitchen is at 3250 NE 1st Ave., Miami, FL 33137, in Midtown Miami. The market has said only that it opens in fall 2026 and has not announced a specific day or hours. The best places to watch for the date are wildermarket.com and the market's Instagram account. Once the doors open, Midtown residents should have a place to pick up groceries, coffee and a dinner cooked by a Michelin-recognized team, all within walking distance.